![Bruce Willis’ New ‘Die Hard’: A Commercial For Car Batteries](https://townsquare.media/site/442/files/2017/12/die-hard-disney.jpg?w=980&q=75)
Bruce Willis’ New ‘Die Hard’: A Commercial For Car Batteries
Although it’s been a while since we heard anything about the project, Fox in the final pre-Disney days was supposedly developing a sixth Die Hard film that would have starred Bruce Willis as John McClane, a New York City cop with an uncanny ability to find himself trapped in situations involving thieves masquerading as terrorists. Die Hard 6 was typically described as “Die Hard: Year One,” and would have featured both the modern Willis and flashbacks to a young John McClane (played by another actor) in his early days on the NYPD. There were a bunch of stories about the film (like this one) and it’s slow story development, but they petered out around 2018. Disney’s purchase of Fox seemed to send the whole concept into development hell once and for all.
While we never got to see Die Hard 6, we did get ... this. Yesterday, Willis’ daughter Rumer posted a brief clip of her dad whistling “Ode to Joy,” the unofficial Die Hard theme song with the hashtag “#DieHardIsBack”
The clip includes the tagline “As one story ends, a new one begins,” which actually could be the tagline for a Die Hard: Year One story. Instead, when the full video emerged online today it was a commercial. For Die Hard.
(Batteries.)
Yes, Bruce Willis has made a new Die Hard (batteries commercial). He plays John McClane. And he even reconnects with an old friend from the original film. Watch the full spot below:
Yippie-ki-yay, product integration.
Gallery — The Best Movie Character Names of the 1980s:
More From WKDQ-FM
![Bruce Willis Diagnosed With Dementia, Family Says](http://townsquare.media/site/442/files/2022/03/attachment-GettyImages-999468408.jpg?w=980&q=75)
![The Most Violent Christmas Movies Ever](http://townsquare.media/site/442/files/2022/11/attachment-2561_D006_00161R_CROP.jpg?w=980&q=75)
![The Worst ’90s Movies](http://townsquare.media/site/442/files/2022/03/attachment-worst-90s-movies.jpg?w=980&q=75)
![The 10 Most Ridiculous Action Movies Clichés](http://townsquare.media/site/442/files/2022/03/attachment-attachment-action-movie-cliches.jpg?w=980&q=75)
![The 12 Darkest Christmas Movies Ever Made](http://townsquare.media/site/442/files/2021/11/attachment-dark-christmas-movie.jpg?w=980&q=75)
![Arnold Schwarzenegger Declared Movies’ ‘Ultimate Action Hero’](http://townsquare.media/site/442/files/2016/03/Arnold-Schwarzenegger-Predator.jpg?w=980&q=75)
![A New Trailer Turns ‘Die Hard’ Into the Christmas Movie It Always Was](http://townsquare.media/site/442/files/2018/12/die-hard.jpg?w=980&q=75)
![First ‘Glass’ Trailer Brings the M. Night Shyamalan Universe Together](http://townsquare.media/site/442/files/2018/07/glass-2.jpg?w=980&q=75)
![Bruce Willis Gives An Awkward Interview for Red 2 that is Just Plain Rude](http://townsquare.media/site/71/files/2013/07/hqdefault22-e1374696269620.jpg?w=980&q=75)