McDonald's is the largest and most successful fast-food restaurant chain in the world and their food is terrific, especially their world famous fries. One question that people have always asked is 'Why does the actual burger look different than the picture of the same burger?' You could ask that question of any restaurant really, but there is actually a very simple answer to that question - there is nothing under-handed about it and actually makes perfect sense.

McDonald's Canada received that very question from a customer and decided to answer it in the form of a video.

A McDonald's rep actually went into one of their stores, purchased a Quarter-Pounder with cheese and then took it to their advertising photo studio for a comparison. They go through the entire process of photographing the products - in this case a Quarter-Pounder.

The result is actually very interesting and does completely answer the question right before your eyes as you can see below.